Why Don’t Some Products Do Well On Amazon?
There is a certain process that you’ll have to follow to find a profitable product to sell on Amazon. It also wouldn’t hurt to know some common mistakes that lead to a failed Amazon product. To wit:
- No clear product differentiation. There is no compelling reason for your customer to choose your product over your competition.
- Engaging in a price war – selling too low to keep up with the competition but not covering your cost.
- Unique design with no patent or copyright. Copycats will make money out of your idea and steal your customers away.
- Wrong pricing – your retail price has to be at least 7x your cost of goods.
5 Pro Tips from The AAH Product Research Bootcamp
Sometimes we have to unlearn a lot of things before our minds can accept new information. So before we go down this road, we recommend you unload your old practices. Our product research bootcamp involves a lot of new insights and paradigm shifting.
The 5 tips we share in the video also serve as a general step-by-step guide in our product research process. Let’s get on with it, shall we?
1 – Don’t start with products
Home accessories, kitchen gadgets, pet products, and more. Amazon is a deep, deep rabbit hole with millions of products to explore. It’s easy to get stuck if you start with a search for products without a prepared objective.
2 – Do start with the market
Instead, think about groups of people. Nurses, teachers, remote workers, students, etc. What problems do they encounter? Can you think of a product that can help solve these problems? You can also think about events, hobbies, and other categories. Can you offer something new related to that one category?
3 – Choose one niche and expand
When you focus on a niche, think about their lifestyle. What will a new puppy parent need? Are they living in a house or are they apartment-dwellers? Do they plan on crate training or will they let the puppy roam free 24/7? If you were a part of that market, what product do you wish you had that would make your life easier?
4 – Follow the journey down a single path
Choose a path to focus on and continue down that path. Do an internet search on a narrowed-down category, e.g. “potty training accessories for a golden retriever puppy”. Look at reviews – find out what customers are happy about and what else they’re looking for. Research possibilities and unique solutions to existing problems.
5 – Validate the data
Use product research tools such as Helium10, Zonguru, PickFu, and others. Pull out data you can use to your advantage. What keywords can you use in your listings? What is the cost of advertising for a certain keyword? Answer all the questions by looking at available data. Luckily, there is almost always a tool that can help us find the data we need.
Product research is a thrilling process where a potentially excellent product idea can turn into a failure because of one wrong decision. The AAH Product Research Bootcamp ensures that no good ideas go to waste and all your efforts are worth continuing. Check out the course details here.
Amy Wees: Oh my goodness, it’s Monday. It’s Monday. And starting off the week, I hope everyone had a great weekend here in San Antonio, Texas, we have a lot of rain. And well, not too much rain but a little bit. And it’s looking like it’s getting back to being sunny again. And so looking forward to opening up the pool for the summer and getting outside a little bit more and enjoying what summer has to offer.
So today, I want to talk to you about my top five tips for product research. All right, I’m excited to share my top five tips for product research. Its product research is one of those things that people are always reaching out to me about like how do I find the right products to sell? What? What products should I bring on to expand my brand, I’ve launched one product and now I don’t know which way I should go with my brand. So today, I’m gonna give you my top five tips for product research. And yeah, I look forward to you all, you know, leave your comments, leave your questions. Tell me what you love about product research what you don’t like about it, I actually really love it. So anyway, without further ado, I will get into it. We’re going to talk about top five tips for finding the right private label products to launch on Amazon. Let’s get into it. So hi. I’m excited to talk to you guys today. For those of you who don’t know me, I’m Amy wese. I’m the founder of firstname.lastname@example.org. And amazing at home is an E commerce consulting firm specializing in helping private label brands on every step on their journey from concept to launch on Amazon, as well as in brick and mortar store. So we help people on Amazon and other e commerce channels and help them expand into retail as well. So as I mentioned, today, I’m going to teach you something different about product research you haven’t heard before a new method to find the best products to launch for your private label. So a little bit about me, I’m a wife and a mom of two girls. You can see my adorable family there in the corner. I’m an inventor, I made that product that you see me holding it’s a litter box cleaner. I’m also a military veteran, I’m a podcaster. I co hosts the Amazon FBA seller roundtable podcast. And I’m also a full time Amazon seller and entrepreneur. I’ve started selling on Amazon in 2007, I was flipping my textbooks, I was actually looking for textbooks to buy when I was in college and also in the Air Force at the time. And and I saw this little button on Amazon that said sell yours here. So I started also selling my textbooks. And then that took me into selling all kinds of different stuff on Amazon. So I started in 2007. And then in 2017, I invented a product that to solve a problem for myself. And I launched it in the marketplace alongside other lines to fill out my brand. My products are now sold on Amazon, Walmart, my website, several retail stores across the country. But more importantly, I’ve helped hundreds of brands develop their own products and grow to great success on Amazon and beyond, through my consulting firm, amazing at home. So we help brands with everything from product selection, manufacturing negotiations, sourcing, launch, PPC, advertising, and multi channel growth. All of these topics are covered in my private label course called concept to watch. So when it comes to private label, there’s just so much information out there on YouTube and online and it can be totally overwhelming. My program at amazing at home is 100% Word of mouth. So by the time most people find us they’ve already spent 1000s of dollars on training and they’re really no closer to their goals, or they’ve launched a product that is just not making sales or they’ve yet to find a product to sell. So you know, it’s just it can be very overwhelming because a lot of this information can you know kind of conflict with each other and you know, just it’s it’s a lot of information and all that can make you want to pull your hair out right. So luckily, you don’t have to worry about us Amazon Seller ours love us. So much so that our consulting courses, my Facebook group, amazing at home and podcast where we were rated among the best in the world in the recent Amazon Seller poll. So as I mentioned, we’re proud to be part of hundreds of brands, successful launches on Amazon and into retail. You can see we’ve just, I mean, it’s it’s been a wild ride, and we’re really happy to have been such a big part of so many brands. All right, I personally specialize in private label. But there are so many ways to make money online. So let’s cover a few of the most popular methods. The first is ra OA. Ra is retail arbitrage. OA is online arbitrage. This is essentially when you buy products in retail stores. And then you sell them you resell them online for a profit. Then we’ve got wholesale FBA. If you’re in retail, you are really confused by the term wholesale because when when FBA sellers say they do wholesale because wholesaling is actually selling your products, at wholesale prices, to vendors, but for wholesale people that do wholesale on Amazon, they buy products, at wholesale prices from brands or wholesale vendors, and then they sell them online for a profit, then we’ve got drop shipping and print on demand. And even though these two are different business models, it’s basically they have one commonality in that you don’t have inventory, right, you’re not maintaining inventory. So drop shipping is essentially you list a product for sale online for a higher price, then you can buy elsewhere from the seller. And then when it sells, you buy it from that seller, and you provide the address of the buyer, and then that seller ships it to the buyer and you collect your profit. For print on demand, you’re essentially having you have t shirts, anything that you can print on your printing a custom design on it, and you can create that mock up and put it online, and then across multiple channels. And then when that T shirt sells or that coffee mug sells, you place the order with your print on demand vendor and they ship it to the customer. So again, you don’t have inventory, you just have designs, right? So then we’ve got white label, and this is often confused with private label, it’s when you put your own brand name on a stock or commodity product. So for example, you print your brand’s logo on the product or packaging of a kitchen spatula or some headphones, you haven’t changed the product and the factory owns the design, but you’ve put your logo on it for selling it to customers. So you know, often this is what a lot of people are doing, they’re finding a product on Jungle Scout or you know, whatever any any product research software, they’re finding the product there, and then they’re putting their their logo on it. And then they’re launching it. And that’s often in the YouTube world called private label for Amazon. But it’s not, it’s actually white labeling a product, I’m not mad at you, as long as you’re making a profit. Right, that’s, that’s fine. But then let’s talk about private label. So private label is actually launching your own version of products with your label on them. So the key is, that’s your own version, right. So unlike white label, a true private label means you’ve differentiated some aspect of the product in a way that you can protect it from others selling the exact same thing. So this allows you to control the price and have less competition. So I’m going to give you an example of a white label product. This is a popular keyboard stand for an iPad, it’s in high demand. And you can put your logo on it with a little communication with the supplier. So you can see here I’ve got this screenshot from Alibaba, and you can put your own logo and your own packaging on it. So this is a good example of a white label. The benefits are that they’re in high demand, right? That you don’t have to really have a firm relationship with a supplier there’s not a lot of manufacturing needed. And you can order in smaller quantities because the products already made you’re just putting your logo on it, right. So that’s that’s some of the benefits of white label. It’s it’s a little bit more of a branded look and feel than a commodity. But although white label gives you the opportunity to put your brand on a product, you still have a lot of competition because the customer has the choice between lots of keyboards that look the same rate lots of products. This is the reason so many people reach out to me and see me I’m not having any sales and then I look at their product and I’m like whoa, you’re probably looks the same as everybody else. The only thing That is differentiating you here is maybe you have better photos, or done a better job with your listing. But essentially, it’s the same product. So the customer has a lot of choices, there’s not a lot to differentiate your brand from every other brand out there, right? So you’re competing on your branding, your, your price, your discounts, your listing, and on advertising, which can sometimes be the most expensive for white label products, right, because there’s so many pages of them, there’s a lot of people advertising for the same keywords. So this can often cost more money than you’re going to make. And it’s the most common reason for failed products. Let me just repeat myself there, it is the most common reason for failed products, people will launch something that looked great when they found it on software. But then once they get it to market, everybody else it was you know, it was in high demand low competition then and then once they get it to market, it’s like, Ooh, a lot more competition. We’re all bidding for the same keywords. And essentially, the products look the same. Right? Often they haven’t differentiated in a way that is different enough for the customer to say, oh, yeah, I’m gonna buy that one, right. So how do I know that this is the most common reason for failed products? Well experience. As you guys may or may not know, I have a free listing review service, you can submit your listing to amazing at home.com/listing review right down there in the bottom of the slide. And, and I will review it for you for free. And I’ve got you know, a little form there that you fill out on the website. And you just tell me like what’s going on with your listing and what you’d like to know more about. And I can tell by looking at your listing, whether your listing is not optimized or whether or not you’re not using the right keywords, or whether you need better photos, or whether you’re just in a really saturated market. But I can tell you that I’ve done hundreds of these reviews, and and I just searched these forms for the term, no sales, it’s like, it’s pages and pages and pages of forms of people saying, Am I having any sales? I’m not having any sales? Can you review my listing, right? So it’s, it’s really, you know, evident to me when I look at their product, right? That there, there’s a problem with white label and a problem with the information that’s out there. So you should see the value in launching a true private label product, because you’re not going to have the same issues with competition.
So speaking of True Private Label, let’s talk about that. So what is a true private label, a true private label is adding a modification to an existing product that could be owned by you. Okay, so a product where some part of the design can be owned by you, and you can protect it from the competition, and wow, customers with your differentiation. So for example, maybe you created a new shape of a kitchen spatula that has special holes in it for making foods like scrambled eggs or risotto, you can protect the design, and every customer who makes these foods can see a reason to buy your spatula, over the competition. But you’ve protected it with a patent. So if someone else tries to copy you and steal your sales, you can at least shut down their listings as soon as they launch on Amazon, where a lot of you, you know, have hijackers that we call an Amazon right with white label products. And there’s really not a lot you can do because you don’t own that design. Right. So it’s, it’s really beneficial to differentiate in a way that matters to the customer and do even a little bit of development to a product to help you really differentiate your brand and and be able to kind of own more of that market. So how can you protect it, you can protect it with contracts. And with tooling, you can own the tooling. You can also own the molds. You can use patents, you can use copyrights, there’s all kinds of ways that you can protect it. So private label, remember that private label equals differentiated. Alright, that is what private label is, you have less competition and more control over price. And reviews don’t matter as much. You don’t have to invent it. But if you have a design element that is unique, or just a design that’s unique, you can protect it. So do you recognize this unicorn cake topper? I actually met the original creator of this design. We had a coaching call one day and unfortunately she went straight to market with her design and she didn’t know that she could protect it with this simple Copyright from the USPTO, she had designed this whole thing, this whole element of this unicorn with eyelashes. And it’s sold really, really well. And she had so many knockoffs that she ended up ultimately giving up, because, you know, she was still selling, you know, doing other things, doing great things, but, but ultimately, this product, she ended up having to kind of just give up on because there were so many knock offs by the time, you know, she, she figured out that she might have been able to protect it. So it’s really important if you aren’t doing some kind of differentiation, that you figure out how you can protect it, right? Because then you can really, you know, control your price. And you can really minimize the competition, right. And then the other thing that is a common misconception is that you have to invent something, you don’t have to invent something in order to protect some element of your design. So let’s take a set of headphones as an example, you want to serve, let’s say that you really like cats. And your customer knishes cat people, you know, I’m the cat lady got my little cat lady sign here. Thanks, Ross. But, you know, if you really want to sell things to Cat people, for example, right, and let’s say I make a really cool, like, kawaii cat design, and I make that design, I can copyright that design, and I can put it on my headphones, right? So I’m putting my own design on my headphones, and I can protect that part of it. And people just the cat ladies just go crazy over my design and they’re just buying it like mad, right? They everybody’s gotta have a pair of these cat headphones. But then I can also print it on mouse pads, I can use that design across multiple different, you know, I’m gonna have my own cat lady office accessories brand, right? I’m just making that up. But the thing is, if someone else then goes, Oh, wow, this cat design is really selling well, like, let me go ahead and copy it. Well, it’s as easy as you know, a $35 copyright protection on my design. And you know, I can can protect that right and prevent others from selling something with that same design on it. So that way I can maintain my piece of the market and you know, can keep going. So just wanted to give you guys an idea of the different business models and what you can do. So I’m about to get into my five tips now. But before I do that, let’s talk about product research considerations. Okay, product research considerations. These are the things that I want you to think about when you’re considering private label products.
Okay, the first thing is what can you sell it for? Just because I’m launching that mouse pad with a cap design on it doesn’t mean that I can price it $20 higher than the competition, right? I want to make it easy for the customer. I want to price it like other mouse pads so that you know the customer can go Ooh, no, this is the one that I want the one with the cute cat design on it right? I need to make the buying choice easy for customers. Secondly, I need to ensure that if others do a similar design, I can control the price, right? Are there a lot of price fluctuations in this market. So I need to make sure that I can control the price of my private label, at least to some extent, right? I don’t want to be in a price and review war. Number three, what is the cost to manufacture it. So if you’re creating something that is so difficult to produce, and you’ll never make it to market, or it’s just way too expensive, and I’ve seen people do this time and time again, they’ll over develop a product. And you know, they really want to differentiate because they don’t want to get you know, stuck in a price and review or but the problem is then they pay way too much to their manufacturer, and then they end up trying to sell it for so much more. And they really just get lost because the customer isn’t willing to pay that much more. So these first three considerations are key, we really want to know what we can sell it for, can we control the price? What is the cost to manufacture? We want to keep that cost low so that we can make a profit, right? And then the final thing is, is that the next minimum in a multiplier, right? So what does that mean? A multiplier is the multiple from cost to manufacture to sales price. Most of the Amazon programs out there teach you to to use a 3x multiplier, so source it for $5 and sell it for 15. But that’s really hard because you’re going to have difficulty scaling your business. If you have 800 products like that. That’s one thing like if you’re you know, you have 800 different skews and you’ve got a 3x multiplayer with all of them. Well, great, you know, you probably get to make a decent profit, you know, but if you’re not planning on being Walmer right, if you just want to have a small brand, with three Maybe four or five, six, you know skews, you really want to have a better multiplier. So 7x is not an it’s a gold standard, it means that basically you’ll be able to sell your products wholesale and still make a profit, you’ll be able to sell them direct to consumers and still make a profit. It’s the gold standard. So, you know, that’s what we aim for. So you really do it when you’re looking at, you know, your costs and how much you can sell it for and your profitability. We look for a 7x minimum at scale. Now, if you’re just testing out 100 units of something, I don’t, I don’t, you know, expect you to be able to get a 7x multiplier when you’re not, you know, ordering a large quantity if you’re just testing something out a three or four x’s Okay.
So let’s get to it right now, I’m going to get into my top five tips for finding the right private label products to sell. All right, so tip number one. Don’t start by searching products don’t start with products. This is my first tip. If you’ve ever been stuck in analysis paralysis, it’s the reason most people get stuck in analysis paralysis is they go down this product, rabbit hole, right? They go, Okay, I want to sell kitchen products. Okay, what can I think of in kitchen and they just end up they’re just like, okay, everything I can think of is saturated. I’m just I’m stuck. Okay, I’m at the bottom, you know, you don’t have any confidence that someone will buy it at the end, right? So it just leads you down this analysis, paralysis, rabbit hole. Plus, everyone is doing this, right? Everyone is starting with this method starting by looking at product research software. And there’s nothing wrong with product research software. I’m going to incorporate it in later on in my tips here. But don’t start here. You don’t want to start here. Because everyone’s doing this. You got 20 231 new sellers on Amazon every day. Do you really all want to be doing the same thing? You guys saw that example with white label? Right? So that’s tip number one. Don’t start with products. And I know you’re probably wondering, okay, well, what am I supposed to start with? Amy? Right. So that takes me to tip number two.
Tip number two is do start by studying the market. Right? So start instead of with products, start by looking at customers, groups of customers. So when you search for a solution to your own problem, a new tablecloth a new toy for your puppy, a new planner for nursing school, you start with research before you go to Amazon and buy right like you, you look online, you see what’s going on you trying to find out, you know what, what is the best version of this that I can buy? What are other people buying? What should I get for my dog to stop him from chewing like, you know, how do I start a new hobby in knitting? Like where’s the beginners knitting kit? Like, you know, what do I do? Right? So you really want to start by studying groups of customers. So come up with a list of various groups of people that you could sell for sell to excuse me. So for example, careers you could look at, you could sell the nurses you could sell the mathematicians you should be you could sell to teachers, you could sell the hairstylist, right. Careers is one and then we have events, what are the all the different events, weddings, birthdays, you know, I’ve got this 40th birthday party themes for women. You know, there’s so many conferences like so many different events, which are groups of people that you could sell to whether the people going to events or the people putting on events, you can you can sell to both of those groups of customers, right. Third would be hobbies, I looked up the most popular activities during lockdown. And you can see this list of activities I can sell to any of these groups of customers, right? So this is just your starting points, right? Home types I could look at, okay, people who live in tiny homes, what do they need? What do they collect? What’s it you know, people who live in RVs people who live in, in big houses, people live in small houses or permanent living, you know, I can look at different home types, dog people and dog breeds. For example, instead of just selling dog harnesses, I could sell dog harnesses specifically for deck dotson’s. And then I would be the big fish in the small pond. Because dog owners don’t just want to buy, you know, a generic harness, they want one that’s made just for their precious poodle. So any of these dog breeds you could target and sell to. So these are just some ideas to start with to get you started as you’re just going to make a list of, of different customer groups.
And then that’s going to take you to my next tip, which is to choose one of these customer groups and expand on So choose one of your people careers events from your list and expand on it. So don’t just go straight to new puppy products on Amazon that’s going to lead you down the dirt, the dreaded analysis paralysis rabbit hole. Instead search just like the customer would write what did this guy do before he went to the store to buy the puppy leash, right? He wondered, what do I need for my new puppy? If I look at this Keywords Everywhere. extension that I love, I love this tool. It shows me the trend of what people are looking for. Look at new puppy shopping list. People are searching for that. So we know that people are looking for things for their new puppy but we also more importantly know that they’re researching before they buy, right? So look at internet suggestions, look at blogs, look at social media sources like Pinterest. You can see here I’ve got a screenshot for Pinterest, I put in a new puppy and look at all the ideas I came up with. Oh geez, new puppy photoshoot? I guess I could sell to that group of people, right? And then don’t just stop at the puppies needs think of the person and their lifestyle? Do they live in a small apartment? Do they need a picture frame for their new puppy? Do they need a decorated bed? That’s you know, just their dogs breed? Or maybe one that looks like a princess? Right? Do they need create accessories? Do they need a timer for potty training? What do they need, study all of their needs around their whole life, not just one product, right? And start looking at all of their needs and start just kind of getting into it. We’re not jumping to products yet. We’re just looking at that customer group and what they’re needing right.
All right, then my next tip is follow this journey down a single path. So choose one thing you’d like to focus on and study it more. So for example, I chose office products for cat lovers with a unique design on them. So I want to make a an office products line for cat lovers and I want to use a unique design. So I think okay, I’m gonna start with mouse pad. So I put in Google mouse pad with cat. And you can see the related keywords over here in my Keywords Everywhere tool. Show me custom mouse, mouse pads, cat paw mouse pads, cat shaped mouse pads, people are searching for that it’s an increased trend in the keyword right? So then what I want to do is remember, I don’t just study that pig. I don’t just pigeonhole it, I look at the greater market. So then I go on Etsy, and I look at cat home decor. And I see all the popular things that are selling and I see these cat butts. So to me, I’m like, Okay, there’s must be something about these cat butts, right? I’ve seen Cat Buck magnets, I’ve seen all kinds of things. I wonder if anyone is doing anything with cat but in mouse pets. So all right, let me see.
So my next tip for you is I’m going to validate it with data. So this is where you can get out your product research tools, right, you’ve studied the customer, you know what they’re into, you can have an idea. And now you can use your product research tools. I love Helium 10. I love Oh, geez, there’s so many I love ZombiU. There’s so many great tools out there. But you can use all that data to your advantage now that you know the customer because when you pull up the keyword after knowing that customer, it’s going to look completely different to you on Amazon than when you just pull up a product and then you go look on Amazon, you’re going to immediately see opportunities that you didn’t see before. So my question is, right, I’ve got to validate my idea of a cat but mousepad, right. What is selling in the category? So I searched? And you know, I see that. Okay, people are already selling cat but mouse pads. In fact, they’ve incorporated the butt into the wrist rest. Okay, that’s interesting, right? So I want to look what is selling in this category in general? Is there enough demand? What’s the cost of advertising for a keyword? Oh, my goodness, you guys, I can’t tell you how many people have come to me and didn’t check their cost of advertising before launching a product and we get into their product and the cost of advertising is $6 a click and they don’t even have the profit margin for that. So you really want to look at all of the data that’s available to you once you have your your idea and you’ve already studied the customer and you know what they love? So the other thing is, so many people ask me like ah somebody’s already doing this cat but mouse pad so why would you do it? Well, I would still do it because honestly I am that customer I’m the I’m the cat, Lady customer Right, and I know my customer. And I know that this mouse pad design with the butt integrated into it is actually kind of gross. Like I just I don’t like the look of it. So I know that other cute designs like a cat shape are people are searching for it, right? There’s an I take this idea of this cat Buck poster that I saw on Etsy. And I could make a mouse pad like that. And how could I validate that data? Right, I could make a simple mock up of it. And I can put it on pic foo, we all love our friends at PickFu, I can do a mock up of it. And I can show this one with the risk rested it. And I can compare it to my design. And I can say which one do you prefer. And I could target cat lovers specifically, I could do that on Mechanical Turk. I could do it on Google Surveys. But I can get feedback from my customer before I even sell a product or develop it. And so my gut and the home decor market is telling me that it cat shaped mousepad would do very well. And so you know, I am going to go with with my gut. And I’m going to end with what the market is telling me and I’m going to develop a mock up for that product. And then I’m going to use data to validate that customers will actually buy it, once I have that data, I’m going to make sure it’s profitable, I’m gonna make sure it’s scalable, I’m gonna see what I can manufacture it for, then I’m going to move forward with confidence knowing people will buy my idea, right. And I can repeat this process over and over and over again, never running out of product ideas that I have confidence that people will buy.
Okay, so those are my five tips. And my question is, what is next? So what do you do next? Right. Do you know, as I just talked about? Is it profitable? Is it scalable, so you can join us, we’re doing a product research bootcamp, it starts next week, you can join us for this product research boot camp, I have this picture here of this, of this puppy, like little pad here with the heartbeat. This is actually a product that I used in previous as an example, it was an idea in a previous product research bootcamp, right. And in our market research classes that we did, and someone actually launched this idea. And how we came up with this idea is we started with dog toys, and we studied dog toys and why dogs chew and what vets recommend. And we learned that they recommend crate training. And then we looked at toys that were made for the crate. And there was only really one that was meant for calming anxiety in the crate. And it was a toy that had a heartbeat in it and it was selling so well. But the problem was animals were chewing it up and it didn’t stay hot. So what we did is we figured okay, all you have to do is take two existing products and combine them the heartbeat and the heated mat, and someone actually launched it, and it’s selling very, very well. So this is an idea of how you can take existing products and do very, very well. So if you join us for our product research bootcamp starts next week, you can learn with these new research methods, we’re going to really get into it so that you never run out of ideas, you’re gonna gain confidence to know why your product is going to sell over the competition. And we’re gonna give you a roadmap so that you don’t just find your product and go okay, like, how do I even how do I do this? Like, how do I get it to market, right? So you’re gonna get a roadmap to go along with it. All right. So it’s so important to know you guys that every, we’ve been teaching this for a while now, we launched our course last year. And as I mentioned, it was rated third in the world and the seller poll, and every product that has been found and launched under our program has had immense success. So this, these methods work so well, they work so well. So you’re going to learn them in this boot camp. So it’s gonna have, we’re gonna have three sessions, plus, you’re gonna get a workbook plus you’re gonna get replays, because we’re all in different time zones, right? In the first session, you’re going to learn how to study a niche and how to narrow it down, kind of like we did in the first the second tip that I gave you today, and then we’re going to teach you how to actually validate your idea. So how do you know like, how do you back it up with data, right? How do you know that other people are going to buy it or there’s enough demand for your idea right after you kind of look into your niche. And then third, you’re going to learn how to choose your first minimum viable product from your list because a lot of times people come up with multiple ideas, and they’re not sure like, Okay, how do I make this happen is, you know, which one should I launch? Can I launch more than one? What do I do? Right? So we’re going to help you to choose that one with confidence to understand which one’s going to be the best Looking for your brand. And maybe you’ll have more than one at the end of that. But we’re going to talk about how to move forward. That’s what session three is going to be all about. So, if you guys are wanting to join us for this, we don’t want you to spend another hour watching YouTube videos that get you know, closer to your goals. And like I mentioned, our members have had incredible success with the launch of their first and subsequent products. So you can sign up for our product research Bootcamp for only 75 bucks, you can use code brand to get access 75 bucks at amazing at home.com/product research bootcamp slash P R B, so basically one.com/p RB, and like I mentioned, we start next week, but you will have access to replays. And you’ll also get access to all of our additional training that we have. So we have a ton we have a whole course on product research, you get access to that you get access to our listing optimization masterclass. As part of this, you get access to weekly group coaching sessions plus replays. So there’s a lot that you’re going to get with this along with this product research bootcamp. So that being said, I’m going to come over here and I’m going to check for questions. Let’s see here. What do we got? Nathan says, Love your content. Thank you, Nathan, I appreciate you. And Miro says, Hey, Amy, great content, you’re on the money. The product has to have some appeal. Thank you, Miro. And what do we got? Carla says Well, thanks, Carlos. And what else do we have? Do it so much cat from Jacob. And then we got Norman says thank you. You’ve done an awesome job. All right. Well, I appreciate you guys so much for tuning in today and appreciate your questions anytime appreciate your feedback. And definitely join us for product research bootcamp. We would love to have you guys there. It’s at email@example.com slash P R. B. There’s a lot of details about like the timing and everything like that on the website. So and if not, if you don’t join us, I hope that these tips that I’ve given you today has really, really helped you. Alright, take care, everyone. We’ll see you tomorrow. We got seller roundtable tomorrow. Don’t miss it. We’re gonna be talking about selling in Europe. We’re gonna be talking about how to expand a lot of people been doing that lately. So we’re gonna give you all the resources tomorrow. We have Andy Hooper coming on to and he is like, he’s awesome. He’s a character. So that’s at 3pm Central time. You can join us at cellar roundtable.com/live You can come right in the zoom with us and yeah, it’s great deal. Alright, see you guys tomorrow. Bye.
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